O-Scapes Naming and Brand Identity
Simplify. Modify. Beautify. That’s the mantra for Oscapes, a sleek, new desk accessory product line which EDG named and branded for their umbrella company, VuRyte. EDG designers started with exploration and development of a contemporary corporate identity, then moved on to the “MemoScape” and “StudioScape” sub brand product names, logos, descriptive taglines and packaging systems. The end result of EDG’s all-encompassing approach, proved to exceed all expectations with the product now literally jumping off retailer shelves. With the complexities of this multi-functioning accessory, EDG later created an exciting Flash animated instructional video demonstrating the different product configurations for retailers’ and distributors’ own websites.
O-Scapes StudioScape Packaging
Simplify. Modify. Beautify. That’s the mantra for Oscapes, a sleek, new desk accessory product line which EDG named and branded for their umbrella company, VuRyte. EDG designers started with exploration and development of a contemporary corporate identity, then moved on to the “MemoScape” and “StudioScape” sub brand product names, logos, descriptive taglines and packaging systems. The end result of EDG’s all-encompassing approach, proved to exceed all expectations with the product now literally jumping off retailer shelves. With the complexities of this multi-functioning accessory, EDG later created an exciting Flash animated instructional video demonstrating the different product configurations for retailers’ and distributors’ own websites.
O-Scapes StudioScape Web Animation
Simplify. Modify. Beautify. That’s the mantra for Oscapes, a sleek, new desk accessory product line which EDG named and branded for their umbrella company, VuRyte. EDG designers started with exploration and development of a contemporary corporate identity, then moved on to the “MemoScape” and “StudioScape” sub brand product names, logos, descriptive taglines and packaging systems. The end result of EDG’s all-encompassing approach, proved to exceed all expectations with the product now literally jumping off retailer shelves. With the complexities of this multi-functioning accessory, EDG later created an exciting Flash animated instructional video demonstrating the different product configurations for retailers’ and distributors’ own websites.
